Credit Repair OVERVIEW
Credit repair is one of the hottest financial topics! Get your audience to the best answers in the fastest way to solve their financial woes. Along the way, provide ample content on financial planning, spending wisely, setting budgets, and much more. Your site could become a valuable resource for not only fixing bad credit, but building a good credit profile!
Credit debt is a huge problem for millions of people, and-as we all know-credit (good or bad) affects every aspect of our lives. From buying a car or house, to planning a family, even to getting a great job, credit is a factor in all of these and more.
As you will see as we move through this guide, there are plenty of searches going on in this category. Luckily for us, there are a ton of content options that appeal to this market, and a wide range of affiliate partnerships that fit right in.
While there is no age restriction on bad credit, you can choose to segment your site to focus on a younger audience or retirees if you desire. A best bet would be to design content areas for each of these within a larger site foundation.
Market research – Credit Repair
(Our coverage of a particular niche market will provide you with a solid foundation of how large (or small) a niche idea is, who is the typical person engaged within a certain niche, how much money is spent on products related to the niche, and data on the current and future growth of that niche.)
Here is a table that displays some unbelievable facts about credit card debt, primarily in the US. This research is provided by StatisticsBrain.
Credit Card Debt Statistics |
Data |
Total U.S. credit card debt | $729,000,000,000/td> |
Average credit card debt per household | $15,675 |
Average household debt | $132,158 |
Percent of consumers that carried an unpaid balance in the past 12 months | 57.3 % |
Percent who said their debt had gotten “higher” in the past 12 months | 26 % |
The average balance per open credit card | $1,357 |
Percent of disposable income that went to service credit card debt | 13.9 % |
Percent of families whose debt exceeds 40% of their income | 14.7 % |
Average credit card debt carried by undergraduate college students | $3,173 |
Alaska has the highest average cardholder debt of | $7,827 |
Percent of cardholders whose balance is less than $1,000 | 40 % |
Percent of cardholders whose balance is above $10,000 | 15 % |
Average combined credit card limit per consumer | $19,000 |
Average debt of a college graduate | $20,000 |
Percent of 18 to 24 year-olds who have “debt hardships” | 20 % |
Percent of survey who believe they had the same or less debt than the average | 90 % |
Miami has the highest percent of yearly income owed to credit debt | 22.61 % |
Percent of college students who have credit cards | 76 % |
And here is some research that outlines the current metrics involved in determining credit scores. You can use this as insight as you plan your marketing strategies. It’s important to identify who you will speaking to.
Credit Score Statistics |
Data |
National average credit score (FICO 300 – 850) | 691 |
National average credit score (VantageScore 501 – 990) | 749 |
Percent of people who have obtained a copy of their credit report | 39 % |
Percent who have checked their credit within the past 12 months | 35 % |
Percent of American adults who admit they do not know their credit score | 37 % |
Percent of undergraduate college students who have no credit history | 2 % |
Average number of credit obligations each consumer has on record at a credit bureau | 13 |
Average length of a consumers oldest credit obligation | 14 years |
Percent of consumers who have a credit history shorter than 5 years | 5 % |
Credit Score Factors |
Percent Factor |
Payment history, late payments | 35 % |
Credit utilization, ratio of current revolving debt | 30 % |
Length of credit history | 15 % |
Types of credit used, installment, revolving, consumer finance, mortgage | 10 % |
Recent credit inquiries | 10 % |
Average Credit Score By Age (FICO) |
Data |
18 – 24 | 643 |
25 – 34 | 651 |
35 – 44 | 644 |
45 – 54 | 660 |
55 + | 693 |
Sub Niches
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secured credit cards
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credit repair company reviews
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bankruptcy
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debt consolidation
-
financial advisers
Conclusion
As you can see, credit debt is a huge problem, and a big part of building a niche site is providing solutions for problems. This definitely falls in this category!
Top keywords
The following list is compiled by my favorite keyword tool, Jaaxy. This list is characterized by Jaaxy’s preferred measurements, which are:
-
SEO power is a metric that determines the difficulty or ease to rank for these keywords, with 90-100 being the easiest, 80-90 being moderate, and 70-80 for broader appeal-with more competition.
If you are unfamiliar with Jaaxy, I invite you to watch this training from my favorite, Jay at Wealthy Affiliates. He explains the metrics and powerful features of this simple to use tool He even shows proof how quick it can work!
Please also keep in mind that we have enclosed a raw keyword data package along with this guide. Jaaxy filters their results with affiliate marketers specifically in mind, but the other data will help round out your research.
Keywords |
Monthly_Searches |
Estimated_Traffic |
QSR |
SEO_Power |
credit repair kit |
136 |
24 |
130 |
93 |
your credit repair |
160 |
28 |
100 |
94 |
credit repair service |
361 |
62 |
177 |
83 |
a credit repair |
9530 |
1621 |
187 |
78 |
credit repair company |
432 |
74 |
212 |
78 |
credit repair professionals |
64 |
11 |
106 |
94 |
credit repair lawyer |
125 |
22 |
68 |
94 |
credit repair letter |
171 |
30 |
89 |
94 |
credit repair programs |
86 |
15 |
125 |
94 |
credit repair guide |
136 |
24 |
91 |
94 |
effective credit repair |
40 |
7 |
144 |
95 |
credit repair ebook |
88 |
15 |
66 |
95 |
credit repair secrets |
160 |
28 |
141 |
93 |
credit repair strategies |
32 |
6 |
102 |
95 |
credit repair agency |
110 |
19 |
200 |
85 |
legal credit repair |
270 |
46 |
94 |
93 |
credit repair credit report |
107 |
19 |
44 |
98 |
fix credit repair |
32 |
6 |
23 |
97 |
bad credit repair |
174 |
30 |
136 |
93 |
credit repair bad credit |
32 |
6 |
83 |
99 |
best credit repair companies |
2741 |
466 |
124 |
91 |
credit repair services |
8459 |
1439 |
121 |
86 |
credit repair letters |
303 |
52 |
162 |
83 |
credit repair techniques |
72 |
13 |
147 |
94 |
credit credit repair |
64 |
11 |
159 |
86 |
credit repair process |
48 |
9 |
145 |
95 |
bad credit repair report |
112 |
20 |
52 |
97 |
bad credit remortgage |
93 |
16 |
115 |
94 |
repairing bad credit |
104 |
18 |
159 |
85 |
bad credit refinance |
107 |
19 |
115 |
93 |
bad credit mortgages |
3529 |
600 |
173 |
79 |
to repair bad credit |
352 |
60 |
124 |
94 |
repair bad credit |
352 |
60 |
141 |
91 |
how long does it take to repair bad credit |
8 |
2 |
47 |
84 |
how to repair bad credit fast |
104 |
18 |
22 |
93 |
how to improve bad credit |
313 |
54 |
108 |
92 |
YouTube keywords
This list is from YouTube, which has positioned itself as a search engine of sorts in this age of video content. It provides insight into the different-but sometimes similar- habits of users compared to a traditional Google search.
YouTube results not only uncover the content and media that your potential audience is searching for, it can give you some keyword ideas if you are planning to add a YouTube channel to your offerings. Depending on the niche idea, this can be a wonderful way to engage with your audience, and increase your marketing reach.
Remember that with a YouTube channel, you can gain subscribers and eventually monetize that traffic. It also allows you to extend the influence of your sites as a brand, and build trust.
Keywords |
Search Volume (Average) |
credit repair cloud |
27242 |
credit repair 609 |
17848 |
lexington law credit repair reviews |
12212 |
credit repair letters |
9394 |
how does credit repair work |
8267 |
diy credit repair |
6764 |
credit repair diy |
6764 |
credit repair letters 609 |
5542 |
credit repair section 609 |
5542 |
section 609 credit repair |
5542 |
credit repair flyers |
4509 |
credit repair cloud review |
3664 |
credit repair tips |
3664 |
credit repair organizations act |
3006 |
what is credit repair |
2442 |
credit repair letters that work |
1973 |
credit repair dispute letters |
1597 |
how to repair credit score |
1597 |
credit repair fort lauderdale |
1033 |
credit repair software free download |
1033 |
Niche Angles
This list gives you some ideas that pair well with your chosen niche. The idea here is that you start with a smaller, more segmented part of a bigger picture, then slowly build out more content that grows your site and offers variations.
Keywords |
Search Volume (Average) |
bad credit loans |
201000 |
credit |
201000 |
what is a good credit score |
110000 |
credit score range |
90500 |
free annual credit report |
60500 |
fcra |
33100 |
fico credit score |
22200 |
highest credit score |
18100 |
credit score chart |
14800 |
free credit report gov |
14800 |
average credit score |
14800 |
how to improve credit score |
12100 |
how to increase credit score |
9900 |
credit score scale |
9900 |
credit rating |
8100 |
credit agencies |
8100 |
dispute credit report |
8100 |
how to raise credit score |
6600 |
credit score rating |
6600 |
what is a bad credit score |
6600 |
how to raise your credit score |
5400 |
good credit |
5400 |
consumer credit |
5400 |
bad credit |
5400 |
true credit |
5400 |
how to improve your credit score |
5400 |
credit history |
4400 |
credit dispute |
4400 |
best credit score |
4400 |
free yearly credit report |
4400 |
credit dispute letter |
4400 |
credit management |
4400 |
improve credit score |
3600 |
lexington law credit repair |
3600 |
credit companies |
3600 |
credit score for mortgage |
2900 |
credit solutions |
2900 |
lowest credit score |
2400 |
increase credit score |
2400 |
credit score calculator |
2400 |
credit account |
1900 |
credit services |
1900 |
raise credit score |
1900 |
Good Domain Name Ideas
An effective domain name can be many things. For unknown websites, it is a wise practice to pick a domain name that explains the foundation of your business, most likely using your main keywords. It is still the best idea to choose .COM names, although .NET and .INFO are gaining popularity.
These domain names are provided to give some simple ideas and inspiration. Please check to see if any of these are available.
Incorporating your main keyword into your domain is also highly suggested.
(pro tip: Jaaxy includes available domain suggestions as you research keywords!)
*CreditRepairDesigns.com *CreditRepairFX.com *CreditRepairMate.com
*CreditRepairRoom.com *CreditRepairFlow.com *CreditRepairnteworks.com
*IdeaCreditRepair.com *SweetCreditRepair.com *CafeCreditRepair.com
*CreditRepairPath,com *CreditRepairValue.com
Content Ideas
Here’s a great list to spur your creative imagination! This list of headlines and general content ideas, focused to your chosen niche, will give you insight into what types of content audiences are searching for. Keyword-focused, image-rich articles that have a word count of over 1,000 and employ eyeball-grabbing headlines are sure to make your content sizzle!
- CREDIT REPAIR: Are You Prepared For A Good Thing?
Provide some good news for those seeking solutions to their credit debt issues. Combine this with your well-researched affiliate programs that lead to credit repair.
- Cool Little CREDIT REPAIR Tools
Focus on some products that help solve the credit debt problem, preferably some affiliate offers that you can promote.
- CREDIT REPAIR Sucks. But You Should Probably Know More About It Than That.
A snappy headline that leads to content that could show the “down and dirty” of credit repair, and why it is necessary. Concentrate on the end result, which should be good!
- A Beautifully Refreshing Perspective On CREDIT REPAIR
Take some of the pain and dread out of the credit repair process by offering some positive spins and experiences from others who have gone through the process.
- An Analysis Of 5 CREDIT REPAIR Strategies… Here’s What We Learned
There are many different ways to repair credit, and this article can be a turned into a series that explores all the different options and paths that someone can take.
- Check Out This Genius CREDIT REPAIR Plan
Focus on a credit repair strategy that you have used, or one that has really caught your eye for being highly effective and/or trustworthy.
- My Biggest CREDIT REPAIR Lesson
What is the ONE thing that the process has taught you? What did you learn that can be transferred to others?
- The Anatomy Of CREDIT REPAIR
Dissect the credit repair process in easy to understand terminology. Perhaps include a glossary of terms that make the process easier to grasp.
- 10 Experimental And Mind-Bending CREDIT REPAIR Techniques That You Won’t See In Textbooks
Take note of some alternative or not-so-typical methods for repairing credit. The Penny Hoarder blog does a great job of this, featuring a lot of content of simple ways that make a lot of impact to positive credit down the road.
Product Ideas/Affiliates
Many top companies in almost every niche host their affiliate programs with companies such as CJ.com, ShareASale, and Clickbank. We scour the internet to bring you some of the most relevant programs to align with. Check on terms and conditions, including payouts and commissions, because these change with time.
Here’s the links to sign up for some of these great affiliate programs:
*CJ.com *ShareASale.com *Rakuten
*Udemy (courses) *Coursera (courses)
Below, we highlight some of the best ideas for this niche. Use these as guidelines for your product promotions, but by all means use your own inspiration!
- The Credit Repair Agents– offers up to $50 for each direct referral. Several tiers that offer commissions. They claim to have one of the highest fix/remove ratios in the industry.
- Progrexion– offers referral commission in the credit repair field as well as financial services for those denied credit.
- Pyramid Credit Repair– offers $50-$150 per referral!
- Credit RX– high trust and popularity, with average commission one of the highest in the industry.
- MyFICO- managed by ShareASale. Log in and look them up. They offer $5 per lead and $5 per sale on a variety of credit-based products.
- TheCreditPeople- managed by ShareASale. They offer up to $80 per referral.
Things to consider
- As you can see from the affiliates, there is stiff competition among credit repair agencies, and that spells good news for you! The referral fees just for bringing these companies clients to work with are pretty impressive!
- Calculators and other financial tools are great ideas to add to a site such as this. It is this type of content that often gets your audience to stay on your site even longer.
- There are less than reputable companies in this field, so do some due diligence on any affiliate partnership you wish to engage with. Remember, your reputation is on the line as well! A great commission structure will mean nothing if you don’t set yourself up for the long term!
- Write content with a sensibility and empathy, as many who seek this type of information may be struggling and looking for positive solutions.
Competition/ “Stars” of the niche
Part of niche research is finding and understanding your competition. You can glean ideas from them, as well as finding potential partners. There are many places to find the key influencers in each niche, such as Google, Facebook, YouTube, and many others. While this is not intended to be a complete list, it should give you a good starting point. Take a peek at how they do things- what products they promote, what types of content do they write, how do they engage with their audience. Use these ideas as inspiration, and put your own special twist into it!
Top sites (Google)
Top groups and pages (Facebook)
- DIY Credit repair 101– 19k members
- CreditRepair.com– 101k likes
- Do It Yourself Credit Repair– 3.4k members
Top YouTube channels
- The Credit Repair Shop– 2.3k subscribers
- Jason White– 7.3k subscribers
- The Financial Diet– 608k subscribers
- Radical Personal Finance– 6.3k subscribers
- Financial Education– 265k subscribers
Best Selling books
- Total Money Makeover
- The Automatic Millionaire
- Credit Repair Kit for Dummies
- Legal Loopholes
Top smartphone Apps
-
YNAB- budgeting app
-
Wally- track spending
-
Acorns- savings app
Niche-specific Forums and social media
Knowing where your audience gathers can help you make in-roads to put your offer in front of them. Connecting on a more personal and engaging way will be a solid strategy for building trust with your potential readers. Joining relevant forums and posting helpful comments and suggestions, as well as creating and maintaining social media profiles should be thought of as an extension of your existing website, providing a compliment and additional resource for your brand.
- https://ficoforums.myfico.com/t5/User-Guidelines-General/FICO-FORUMS-CREDIT-REPAIR-DISCUSSION-GUIDELINES/td-p/7261
- https://www.creditinfocenter.com/community/forum/165-credit-repair-forums/
- https://creditboards.com/forums/index.php?/forum/2-credit-forum/
- https://www.creditmagic.org/forums/
What’s Next?
This guide is designed to give you a lot of research information on your chosen niche, so that you can take that data and start building your site! This guide will, hopefully, save you some time, as well as show you the process of niche research. I enjoy this process, but I know a lot of people don’t. A lot of people get frustrated with this critical step, and never get going as a result.
While the info in the guide is not your only options, it does give you insight and point you in the right direction. Too much information is never a bad thing!
I invite you to create your own research on top of this guide, and hopefully this content will give you ideas on where to look.